Recession? Get serious!
I am currently working with a couple of clients whose sales are being affected by current economic events. One client is in the luxury travel business and another is in the recreational boating...
View ArticleHow to transform your company ("recession-proofing")
When your market changes, your company must change with it. This seems so obvious - when you're an outsider looking into someone else's company. You can plainly see that buyers have changed what they...
View ArticleThe 7 CEO Selling Mistakes
In the beginning, the entrepreneur starts a company, and does all the selling himself. Then, as the business grows, he hires a salesperson, then a few more salespeople. This goes on for a couple of...
View ArticleIs "selling" obsolete?
Back when most people lived on farms, there were "snake oil salesmen," who came around to tell residents, one by one, about a cure-all elixir. The salesperson had to be very convincing, and sell as...
View ArticleRevenue and your character: The fruitlessness of frustration
Someone who is frustrated - and whose frustration could be eliminated by an appropriate product or service - represents a revenue opportunity. That kind of frustration is a positive thing. The bigger...
View ArticleForces of nature
One part of life often teaches us lessons that we can use in other parts of life. Recently I watched as a crew of guys tried to wrestle with a very large runaway schooner, being pushed by...
View ArticleEfficiency is the new gold
What makes your business special? It doesn't matter if you are one person working out of your house or a company with thousands of employees. If you are the most efficient at what you do, you're...
View ArticlePersonal productivity - three lists that will change your life
All of us struggle to get our to-do list done every day. And we all know that we should be spending more time on the "important" than the "urgent." Not to mention being plagued by distractions,...
View ArticleBad Habits + Bad Economy = Bye-bye Business
When the economy looks like it does below, both consumers and company managers take much more care with their buying decisions. They buy less, they spend less, and they buy less often. When the economy...
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